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How to Make a Small Business Website on a Budget?

Debora John
Written By
Debora John
August 1, 2024
10 minutes read
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Building your own business website is a great way for small businesses to get online and connect with potential customers, especially if they don’t have a big budget or much name recognition.

Some small business owners are still unsure about making a website because they think it’ll be tough and cost a lot, but that’s not the case. As this can actually make your business shine above the 7th sky. Even according to research, most growing SMBs (71%) say their business survived the because of digitization.

So, if you have ever thought about how to make a website, how to set up a website, or create a website for a small business. We have got you covered. 

In this article, we’ll explain why having a business website is important and walk you through the nine simple steps to create small Business Website on a Budget. We’ll also cover some common questions about this topic. 

How to Create a Website for My Business (Small Business Website on a Budget) – Simply in 9 Easy Steps

Did you just type on your search bar how to create a website for my business or how to create a website for small business? You are the place where you should be.  

Read the 9 simple steps and explore how you can create or start a business website. Here we go

1- Choose a Reliable Hosting Plan + Get a Free Domain Name

Firstly, you need to buy a web hosting for small business from a trusted web hosting company. Your web host will store all the essential files and data for your site. 

Consider these factors before choosing the right web hosting provider:

  • Make sure the setup and use are easy for you. Check what type of control panel the hosting provider offers.
  • Estimate how much storage your website will need and consider the expected traffic volume to prevent website crashes. Also, check the bandwidth limit.
  • Ensure your hosting provider offers security factors for instance an SSL certificate and anti-DDoS protection to keep your site secure.
  • Page loading speed is significant for improving search engine optimization and overall user experience, so consider the site’s performance.
  • It’s important to have reliable customer support for your business website, so choose a hosting service that offers dependable support.

Once you find the right hosting company, choose a web hosting for small business that suits your needs. Additionally, select a domain name that is short, unique, and relevant to your business brand.  

Avoid using numbers and hyphens, and consider getting a hosting plan and a domain name from the same registrar for efficiency.

2- Choose a Dependable Platform for Building Your Website

When picking a platform to create a website, go for one that’s easy to use and doesn’t require any coding. 

Famous choices may include website builders and content management systems (CMS). When choosing the best website platform for your business, consider these factors;

  • Ease of use – Choose a platform that suits your skill level because some platforms are trickier to learn than others.
  • Cost Make sure to check out the different options to see if the small business website packages fit your budget. Some platforms have lots of cool features and tools, but that can drive up the cost.
  • Support Make sure the platform you pick has helpful customer support, like live chat, useful resources, or a discussion forum.

However, if you’re just beginning, using a simple website builder for a small business might be your best move. 

These builders usually have an easy drag-and-drop feature and ready-made templates to help you customize your website layout without any hassle. 

3- Customize Your Website Design

Your website design is really important for your business success. Almost all of a visitor’s first impression is based on the design of your website. A good design and easy-to-use website can help you get more customers.

When you design your website, you need to try out different colors and fonts. It’s important to choose colors and fonts that match your brand. 

Once you are done with choosing all your visual parts, you can start creating the landing page, homepage, About Us page, and other important pages.

Different website builders offer various ways to design and personalize your website. Making a website is a breeze with these builders. Digital Gravity offers a fully customized small business website at reasonable small business website packages, providing you with the best. 

WordPress is one of the top-tier options for creating a small business website on budget. It offers high-quality themes by layout, features, and subject to find the perfect one. 

WordPress comes in the market with over 9,000 themes in its official source. You can choose any of them that suits your development needs. 

4- Make an Effective Product Page

Yeah, while creating a website for your online business, it’s important to design the product page effectively. A well-designed product page can encourage visitors to buy the featured product. 

  • Feature Image – Don’t forget to use high-quality images of your products because they’re the first thing customers see when they’re checking out your stuff. Good photos help potential buyers know about how your products look in real life.
  • Product Video – Using videos to present your products is like giving customers a virtual demo. Customized videos can make people stay on your website longer, which could mean more sales in the end.
  • Persuasive Product Descriptions – Write a description for your product using words that best represent your brand. To help increase sales, accentuate the product’s top features and stress its main benefits.
  • Click Call-To-Action (CTA) – choose a diverse color for the CTA – don’t forget to make it pop. And don’t put in too much stuff that might distract your visitors.
  • Reviews and Comments – Before purchasing a product, most people who shop online (90%) read reviews. Your honest reviews help build trust between businesses and customers. They show that others have had good experiences with the product, which makes the business seem more reliable.

5- Go for eCommerce Features

You can’t run from it. When your website with eCommerce features, it really becomes a powerhouse for selling stuff. 

These cool features make shopping super smooth and can help your business grow and make more money. Here’s what they do;

  • Payment Security – Try to keep your customers’ transactions safe and hassle-free.
  • Easy Shopping Cart – You may make it a breeze to handle purchases and checkout.
  • Inventory Management – Go with tracking of your stock in real-time so you don’t oversell.
  • Product Info & Pics – Makes your products look great and helps customers make informed choices.
  • Customer Reviews – Create trust and credibility by showing feedback from other buyers.
  • Mobile-Friendly – Guarantees a smooth shopping experience on smartphones and tablets.
  • SEO-Friendly Design – Attracts more visitors from search engines.
  • Social Media Links – More sales through social platforms and encourages interaction.
  • Analytics Tools – It offers you some valuable insights into customer behavior for making smart improvements.

6- Include Up-To-Date Contact Information

Running a small business? It’s super important for customers to be able to reach you easily. Being reachable makes your brand look good and gives you an advantage over the competition. 

How do you do it? Simple – create a contact page on your website.

Take Digital Gravity, for example. Their website is easy to scan and has all the important info – an address, phone number, and email. Plus, they have a contact form where you can even upload a file if you need to.

Adding contact forms can make things easier for you – they can help you collect customer info and keep your business email safe from phishing. 

However, if you’re using WordPress, you can download a user-friendly form builder plugin to create a custom form that matches your site’s look.

7- Conduct Several Tests for Your Website

For a good user experience, website owners need to test their site’s usability by testing different elements such as;

  • Make sure all the website links are working properly, both internal and external ones. Tools like Sitechecker and Semrush can help with this.
  • Check if your website works well on various web browsers and devices to assure an unbeatable user experience. Platforms like BrowserStack and Testim can be useful for this.
  • Test your website’s speed to improve its search engine rankings, increase traffic, and enhance its reputation and conversion rate. Before the test, enable caching and set up a content delivery network (CDN).
  • Review your website’s content for style, grammar, and structure. Use tools like Grammarly or ProWritingAid for error-free writing.

8- Optimize Your Website for Search Engines

Deny it – but it is what it is. Search engine optimization (SEO) can really boost your small business website’s visibility and help it rank higher on search engines. 

Having an SEO-friendly site makes it more likely that new customers will notice your business and want to find out more about what you offer. Remember these tips for improving your website’s search engine optimization.

  • Add descriptive alt text to your images to assist search engines bots to index them properly and improve accessibility for visually impaired users.
  • Use internal links to improve your site’s structure, increase link equity, and reduce bounce rate. This will make your website shine higher on SERPs.
  • Perform detailed keyword research using tools like SEMrush and Ahrefs to find relevant topics with high traffic potential for your industry.
  • Optimize your images to save bandwidth and storage space, allowing your site to load faster and improving the user experience.

9- Don’t Forget to Market Your Website

This, might stand at the last, but not the least.  Once you’ve got your small business website up and running smoothly, it’s time to spread the word about your business and get people visiting and getting involved. Here are some of the best ways to promote your website. 

  • Blogging. You may try to share useful product info and handy tips with your customers on your blog. This can show off your know-how and boost your site’s search ranking. Plus, you can even get some dependable earnings by monetizing your blog.
  • Email marketing. About 64% of small businesses send emails to engage with their customers. It’s a great way to keep your customers in the loop about what’s happening with your business. When you’re sending those emails, make sure you’re using a professional business email address. Google email hosting or other business email services can help you set that up.
  • Paid marketing. For those businesses with some extra cash to spare, this is a solid choice. You can purchase advertising space and run your ads on different websites and social media platforms. Start by checking out each channel to get the most out of your investment.
  • Social media integration. Remember to add those social media sharing buttons on your popular web page for business like landing pages and blog posts. It’s a great way to get your customers involved and bring more visitors to your site.

Just Tryn’na Sum Up

Unlike big companies, small businesses usually have to take a more direct and cost-effective approach to promote their products and services. Having a business website can really help with this, giving better visibility and access to a larger customer base.

In this article, we’ve laid out nine steps to follow when creating a Small Business Website on a Budget. We hope these tips will help your small business grow and bring in more revenue.

FAQs

How to Create A Website for Business for Free?

Wix, Weebly, and WordPress are the best ways to build a website for free and even give you a subdomain.

How to Make A Website for a Small Business?

If you know the ins and outs of it, you can create a website of your own by buying a domain and web hosting for small business from any dependable web hosting company. Alternatively, you may choose any dependable web development company

How to Make A Website for Your Small Business on A Budget?

You can create a small business website on a budget on your own if you understand design and development. However, you can also connect with a dependable small business website developer on Budget.