Case Study
Tankbay
A pioneer in the Middle East’s energy sector, Tankbay has revolutionized the industry by connecting large conglomerates with trusted service providers. But it was all possible when Digital Gravity designed a mobile app which smoothly connects these UAE-based enterprises to credible service providers, facilitating efficient bidding processes and enhancing industry operations via advanced digital solutions.
Digital Gravity was tasked with designing and developing a mobile app for Tankbay close the gap between the customers and service providers in the energy industry, nurturing a customer-first approach and helping businesses thrive in the Middle East region.
- Industry Enterprise
- Technologies Mobile App
- Launched 2024
- Country UAE
About The Project
An Online Portal For Ships & Oil Storage Tanks
Tankbay is based on an innovative business model. A trusted name in Middle East’s energy sector, it has closed the gap between the fuel station owners and how they can easily get the fuel delivered to their fuels stations in a smooth manner.
Overview
For a smooth flow of getting fuel delivered to the fuel stations, Tankbay needed an innovative app, which reflected their business model. And this needed a customer-first approach which Digital Gravity developed in the form of a mobile app. This made the entire process incredibly smooth, in addition to getting its audience on a singular platform. The app had Tankbay’s core brand identities and attributes infused in them for a more engaging UI & UX.
Our Challenges
What were the Challenges in Developing Tankbay’s Website?
Complex Service Offerings
One of the main challenges due to the size and nature of Tankbay’s business, its massive range of services needed to be streamlined onto a singular app with a user friendly interface which ensured ease of access to its audience.
Global & Regional Reach
A key challenge was to reflect and project the true regional and global impact Tankbay has in the energy sector to build its credibility.
Mobile Optimization
Of course, it goes without saying that the app needed to ensure turbulent-free connectivity at swift speeds and be able to handle a large number of traffic at crucial times.
Brand Identity
No app is complete without infusing the brand’s core identity into it. This helps the audience to connect with the brand, its ethos as well as presenting a pleasant user interface (UI).
Solutions
The Results
Digital Gravity came up with an incredible app which was able to handle an insanely high number of traffic, given the nature and size of Tankbay’s business and framework. Digital Gravity has a penchant for exploring and delivering innovative solutions, hence, we came up with a customer-first approach for the app which connected the fuel pump owners with ships and oil storage tanks.
Features of Tankbay App
Tracking & Monitoring
Here, we also added some features for real-time tracking and monitoring so our client could monitor vessel locations, tank levels, and operational matrices with instant alerts.
Compliance & Safety Checks
We also added some compliance features to Tankbay's app. Users can securely check and ensure all the vessels and tanks meet regulations.
Inventory & Fleet Management
Here you can also monitor storage capacity, optimize vessel allocation, and analyze usage data for efficient planning, reduced costs, and seamless resource management.
Results
Digital Gravity did an excellent job designing and developing our mobile app. The app has greatly simplified the connection between fuel pump owners, oil ships, and storage tanks. Fuel pump owners can now easily get fuel delivered as per their requirements without any hassle, improving the smooth flow of our business.
- Faisal Al-Shehri
- Operations Manager | Tankbay
