Case Study
Al Ghurair
Al Ghurair started as a small business in the UAE in 1960 and now has become one of the largest family business groups in the Middle East. They work in seven different industry sectors including foods, resources, properties, construction, energy, mobility, and ventures. The main of this company is to enhance the quality of life in the UAE as well as around the world.
Al Ghurair approached Digital Gravity to develop a stunning and optimized website for their business. They wanted to effectively communicate with their target audience and showcase their services.
- Industry Corporate
- Technologies Website Development
- Launched 1960
- Country UAE
About the Client
Pioneers for Innovation, Change, and Progress
Al Ghurair is a leading business with an experience of more than six decades in diverse fields for instance resources, foods, properties, ventures, construction, and more. They established the first flour mill, the first bank, and Dubai’s first mall expanding and strengthening Dubai’s economy. Their services span over 20 countries around the world with a workforce of 28,000 professionals.
Our Services for AL GHURAIR
In response to the request made by Al Ghurair, our skilled team developed a fully functional and attractive website for them. The first step was to understand the goals and objectives of the company and the website. After understanding the project in detail, we began designing the layout for the site. Design and functionality go hand in hand, so, our developers then moved towards the technical part. We made sure that the website was responsive as well as accessible so that the maximum number of people could easily access the website.
Our Challenges
Challenges We Overcame
Attractive Layout
Al Ghurair asked Digital Gravity to develop a visually appealing website for their business. It was truly challenging to create a personalized design for the website but our skilled designers nailed the task.
Security Concerns
To ensure that there were no security threats to the website as well as the data present on it, our cybersecurity experts built a strong security system for Al Ghurair’s website.
Responsiveness
It took us a good amount of time to develop a flexible web design for Al Ghurair so that they could get more potential traffic on the website. It helped them maximize their user reach and rank higher on Google SERPs.
Seamless Navigation
Digital Gravity’s web developers were asked to build an easy-to-use website for Al Ghurair so that all their visitors would not get confused with the complex structure of the website. So, we developed a user-friendly website for them.
The Result
What We Delivered
Digital Gravity was given the task of developing a fast and eye-catching website for their business. As soon as we were given the call, we jumped into action and started the work. We were told to design a customized layout, so, our designers closely collaborated with Al Ghurair’s team to ensure that the design was according to their preferences. Our expert back-end developers spent a good amount of time fixing the uninvited bugs but regardless of that, we delivered the website within the timeline.
Results
Digital Gravity’s team has truly exceeded our expectations. They delivered an amazing website within the given timeline and budget. We are absolutely pleased to have teamed up with them for our web development project. It was one-of-a-kind experience working with DG – productive, beneficial, and professional. We thank team DG for their unwavering commitment and excellence towards our project.
